• lindy williams

    UX Researcher | Consultant

    Getting away from the Cold: The Benefits of Indoor Golf Simulators


    For those of us golfers situated in the colder, progressively northern locales (did you realize that Canada has more than 2,300 greens? Not awful eh?), nothing is more baffling than putting the clubs away and hold up out the winter. In any case, imagine a scenario where we revealed to you that you could play Pebble Beach when its 9°F in home golf simulator January while never jumping on plane. Not adequate? We should add to the arrangement a bit and reveal to you the entire thing will just cost you about the cost of a few brews? Alright, so perhaps an indoor golf test system isn't equivalent to the genuine article however recently the prevalence of golf test systems have truly been taking off. Indoor golf test systems offer a kind of "bowling alley for golfers" feel and are an incredible spot to spend time with companions, have a couple of beverages, and work on your game during the off-season.


    Another immense advantage of utilizing a golf test system is that you don't need to put 5 hours into a round like you might be utilized to when visiting an open seminar on a bustling Saturday morning. At an indoor office, a 18-opening round of golf takes the normal gathering of golfers around 2 hours to play at an expense of around $30 every hour. Best of all, $30 is the expense of the corner and isn't the cost per person. Applying some basic math, $60 partitioned by four golf mates… $15.00 each!


    The offices typically offer you a menu of courses which may incorporate a portion of the exemplary tracks like Pebble Beach, TPC Sawgrass, The Old Course at St. Andrews, and even Augusta National. The sensible 3D designs on the larger than average screen gives you about as close of a sentiment of being directly there on the course as you will get without attempting to go through airplane terminal security with your ungainly golf pack.


    While illustrations give a decent visual encounter Simulation what's increasingly significant is that the precision of more current test systems is right on target – so on the off chance that you cut it, you'll endure simply like out on the course. The majority of the present current test systems are accurate to the point that they'll even have the option to reveal to you how far away the club's sweet spot you were, directly down to a half inch in either bearing. A portion of the regular swing insights estimated by golf test systems incorporate significant markers, for example, swing rhythm, club head speed (at effect), face point (degrees open or shut at effect), way (back to front or outside in), revolution of the club face at effect, ball speed, and even dispatch edge. These insights are given right away in the wake of reaching the ball and a few test systems even presentation a supportive realistic demonstrating you way the club face took through the ball. The majority of this can give profitable knowledge into your swing that you may some way or another ignore in light of the fact that everything occurs inside a small amount of a moment.


    Most test systems likewise come outfitted with a touch screen enables you to re-try a shot, change clubs, and even observe various perspectives on the gap. This can be useful when initially becoming accustomed to the vibe of playing on a test system.


    One thing that hasn't generally been consummated yet is putting; which can be dubious, best case scenario and somewhat befuddling at the very least on a golf test system. The normal test system tee is 12 feet to the screen so for instance, on the off chance that you have a 6 ft putt, you basically hit the ball most of the way to the screen. On the off chance that putting on a test system appears to be an exercise in futility, you can generally choose the "auto putt" alternative, where the PC discounts an irregular number of putts on your score card dependent on how close your last shot arrived in connection to the stick (for instance, on the off chance that you put your methodology shot inside 15 ft of the stick, the test system will regularly give you a two-putt and close out the opening). This "auto putt" highlight additionally helps move the game along (recall, most test systems charge continuously, not by the round).

  • Skills

    Things I've picked up over the years


    User Experience Research

    Social Psychology

    Personality Psychology

    Cognitive Psychology



    User interviews
    Randomized/controlled research

    Perception-based research methods

    Focus groups

    Eye tracking usability studies


    Facebook Insights

    Google Analytics


    Adobe Photoshop

    Automata Theory

    Computer Graphics


    Multivariate Analysis 



    Hierarchical Linear Modeling

    Structural Equation Modeling

    Cluster Analysis

  • Experience

    Places and people I've worked with


    UX Researcher

    June 2015 - Current

    Full time


    Usability Specialist

    March - June 2015




    Aug 2012 - March 2015

    Full time

    Smart Design

    Research Associate

    Aug 2010- Aug 2012

    Full time  

  • Recommendations

    People I've had the privilege to work with

    Lewis Moore

    Interaction Designer at Google

    Lindy's passion for design is infectious, and she's a loyal user advocate, an amazing researcher and a fun person to work with. I’d work with her again in a heartbeat!

    Samantha Wang

    Product Manager at Google

    Lindy had an immediate and continuous impact on the product team's output at Redux. Her ability to focus on the team resulted in contributions that had a step-function impact in our performance as a team, and I believe she would have the same impact on any team that has the pleasure of working with her.

  • Let's grab a cup!

    Available to chat about design, people, and things.